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Local business

Rose Nails

A digital presence built from scratch for a local salon that needed to be found with more confidence.

  • Professional website
  • Google Business from scratch
  • Local SEO
  • WhatsApp Business
  • Review strategy
  • Ongoing support
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Rose Nails
The challenge

The salon needed to look more professional from the beginning.

Rose Nails was starting its digital presence and relied mainly on WhatsApp and direct contacts. There was no organized Google presence or clear structure to present services, simplify contact and build trust with new clients.

The solution

We created a simple, practical structure suited to the business.

Stepien Digital developed the website, structured the Google Business presence, organized the digital communication, aligned the information with WhatsApp and guided the client on reviews, photos and local visibility. The goal was to make contact easier and help new clients find the salon with more confidence.

What this project shows

Small businesses do not need complex solutions to start well.

When information is organized and there is support after launch, a local business can build a strong digital presence even from zero.

Indicators

Project performance

Last 6 months

Google Search Console data for Rose Nails
Google impressions 3,530

How many times Google showed the website for related searches.

Organic clicks 97

Visits received directly through Google organic search.

Average CTR 2.7%

Average percentage of people who clicked after seeing the website in Google results.

Average position 4

Average ranking position of the website during the analyzed period.

What we learned

Small businesses can compete better when their digital presence is organized, clear and supported consistently.

Let’s talk?

Did you like this project?

Every business has a different reality. If you want to strengthen your digital presence, we can analyze your business and show you a clear path to get started.

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